A college campus is a habitat of abundance and access, with a fluid and fairly ruthless vetting apparatus.A city also has abundance and access, especially for the young, but as people pair off, and as they corral themselves, through profession, geography, and taste, into cliques and castes, the range of available mates shrinks.They started seeing each other, and two years afterward they were married.Ross had hoped that The process of selecting and securing a partner, whether for conceiving and rearing children, or for enhancing one’s socioeconomic standing, or for attempting motel-room acrobatics, or merely for finding companionship in a cold and lonely universe, is as consequential as it can be inefficient or irresolute.
They rely on algorithms, those often proprietary mathematical equations and processes which make it possible to perform computational feats beyond the reach of the naked brain.Society—family, tribe, caste, church, village, probate court—established and enforced its connubial protocols for the presumed good of everyone, except maybe for the couples themselves.The criteria for compatibility had little to do with mutual affection or a shared enthusiasm for spicy food and Fleetwood Mac.You filled out a questionnaire, fed it into the machine, and almost instantly received a card with the name and address of a like-minded participant in some far-flung locale—your ideal match. He called up his friend Robert Ross, a programmer at I. M., and they began considering ways to adapt this approach to find matches closer to home. “This loser happens to be a talented fashion illustrator for one of New York’s largest advertising agencies.They’d heard about some students at Harvard who’d come up with a program called Operation Match, which used a computer to find dates for people. She makes Quiche Lorraine, plays chess, and like me she loves to ski. ”One day, a woman named Patricia Lahrmer, from 1010 WINS, a local radio station, came to to do an interview.